Marketing and Advertising Services

MEMS Journal is the largest MEMS publication worldwide.  We are the only independent publication that provides comprehensive coverage of the latest developments in the rapidly emerging MEMS industry. Our Weekly Newsletter reports on the top MEMS stories from 9,200+ sources worldwide.  We cover the most notable MEMS industry and R&D developments to ensure that our subscribers explore and take advantage of the latest business development, commercialization and partnership opportunities.   We also report on the newly granted MEMS patents and applications.  We were founded in 2003, currently have 34,800+ subscribers worldwide and attract top-level executives, engineers and researchers who are active participants in the MEMS community.

Our marketing services include:
● Comprehensive sales and marketing program reviews
● Brand identity and positioning
● Brand awareness surveys and evaluations
● Market research reports
● Direct industry introductions and business development
● Partnership development
● Public and media relations
● Advertising tracking systems
● Social media marketing and community development
● Content development and “ghost writing”
● Dedicated email blasts
● Whitepaper distributions
● Events and workshops
● Webinars
● Advertising
● Sales channel development and enhancement

By working with us, you will get superior visibility and brand reinforcement with an elite group of decision-makers in the MEMS, sensors, semiconductors and related market sectors who are looking to evaluate and purchase MEMS related products and services for their production and development needs.  Your marketing program with us will further strengthen your company’s brand image and recognition, and enhance your position as the leader in the MEMS industry while connecting you with potential customers and partners.  Further, we guarantee to generate at least 80-120 new business leads (including their names, contact information and brief project descriptions) for you during an annual marketing program with us.  We will continue to work on the project until this goal is reached and you are fully satisfied with the results.  For inquiries about our marketing and advertising services, please contact us at [email protected].

Client Testimonials

Melanie Cole, Manager of Integrated Marketing and Membership, MIPI Alliance: "MIPI Alliance partnered with MEMS Journal on a marketing whitepaper program this year and it was very successful. The paper greatly increased our visibility and awareness/understanding across several industries, and it brought us additional member interest and conference participants. To date, this whitepaper has resulted in more than 690 leads for potential new members of our organization."

James Crow, Silicon Foundry Manager, Micrel: "Mike Pinelis has created an invaluable tool in the MEMS Journal and has been instrumental in establishing Micrel (now Microchip) as a significant player in the MEMS custom foundry business.  Immediately after starting our marketing program with MEMS Journal, I began to see a steady stream of viable inquiries interested in Micrel's newly expanded MEMS tool set capabilities.  Mike's expert guidance also helped us publish a whitepaper on the topic of MEMS foundry selection.  This whitepaper has been viewed nearly 4,500 times and has resulted in more than 220 pre-qualified leads for our foundry services business.  The whitepaper was also picked up and featured by many of the major semiconductor publications which further spread the word about Micrel.  I highly recommend running marketing programs with MEMS Journal to anyone who wants to further develop their MEMS business.  Also, semiconductor companies entering the fast growing MEMS industry will find that the MEMS Journal is the most efficient way to immediately get viable customers."

Doug Sparks, President and Founder, NanoGetters: "MEMS Journal did a great job with marketing NanoGetters and MEMS foundry services.  First, they assessed our current market positioning and existing marketing practices. From there, they developed for us a comprehensive report and strategic marketing plan. They also helped us put on a webinar in April of 2011. The event attracted nearly 300 participants, many from leading MEMS companies.  We look forward to continuing to work with MEMS Journal and we recommend their services highly to other MEMS companies."

Izabela Mijic-Yovan, Marketing Coordinator, Polytec: "MEMS Journal is an extremely valuable marketing partner for us. We began working with them about a year ago on a pilot project and have quickly expanded the program from there. They have been able to deliver a steady stream of new business leads to us. If you want to expand your business and visibility in the MEMS sector, you should work with MEMS Journal. They have excellent reach and produce solid results. We recommend MEMS Journal's marketing services highly to companies with both new or established MEMS products and services."

Joe Johnson, Business Development Manager, IntelliSense: "We began to work on marketing projects with MEMS Journal in January of 2011 and our experience has been great so far.  Our company is a provider of MEMS design software and services, and we need to continually connect with new potential customers who may benefit by using our products.  One of the MEMS Journal initiatives that worked well for us was a webinar that focused on some of the MEMS design considerations that our current and potential customers typically face.  Through the webinar, we were able to connect with hundreds of potential customers and this has already led to some new business for our company. MEMS Journal assisted us with webinar topic selection, materials preparation, webinar promotion as well as all of the associated logistics.  Based on our experience, we'd highly recommend MEMS Journal's marketing services to other MEMS companies."

Dan Hamon, Vice President and General Manager, Tanner EDA: "MEMS Journal's technical and business knowledge and connections in the MEMS space make them an excellent resource for anyone wishing to take advantage of the opportunities in this market.  They provide excellent value and high quality, with creativity and flexibility in providing an optimal mix of services. Their team is thorough and responsive – a great partner to have on your team."

Byron Exarcos, President, ClassOne Equipment: "MEMS Journal has been a great marketing partner for ClassOne Equipment.  We've been working with M J since 2009 and they have delivered lots of good visibility for us including new business leads.  We are the leading supplier of refurbished equipment from Suss, EVG, Semitool STS, Hitachi, and KLA-Tencor.  These tools fall right into MEMS wafer fabrication and inspection processes, so expanding our visibility with MEMS research institutes, startup companies, and fabs is a natural fit for  ClassOne. We plan to continue working with MEMS Journal! We recommend MJ's services to other companies that want to boost their brand and advertising into MEMS and related market sectors."

Bernt Nilsson, Sr. Vice President of Marketing, COMSOL: "As an international software provider, we have thousands of customers worldwide and utilize many marketing channels to connect with our current and potential customers.  We use specific metrics to precisely measure performance of all of our marketing and advertising channels.  As such, we have been working with MEMS Journal since 2007 and they have consistently proven themselves to be one of our key marketing channels.  Specifically for the MEMS and microsystems market, MEMS Journal has been outstanding. We've gradually expanded our marketing programs with them and a number of MJ's services such as email advertising, webinars and whitepaper distributions proved to be highly effective for us. MEMS Journal's team is dedicated, focused and responsive to our needs and we'd recommend them and their services to other companies who are looking to expand their presence in the MEMS and microsystems market."

Paul Werbaneth, VP Marketing and Applications, Tegal Corporation: "MEMS Journal has been solid, reliable, energetic, and productive partner for Tegal Corporation's marketing efforts ever since we first began working together, starting in 2006.  We've increasingly upped the ante with MEMS Journal along the way as a result of their proving time and again the value he brings to Tegal's marketing programs.  Someone (a Sales VP) once told me the only reason marketing programs exist is to bring in sales leads, and by that measure MEMS Journal has delivered in spades.  We have seen scores of new customer leads come in as a result of the webinars MEMS Journal led for us, and as a result of online advertising and conference sponsorships with the MEMS Journal (which also publishes a weekly "must read" newsletter much-admired in the MEMS community).  Above all, their team’s enthusiasm for projects is contagious, they get the job done, and they are meticulous about the follow-up, which is why I will continue working with MEMS Journal and why I so highly recommend MEMS Journal's services."

David Harris, Director of Business Development, Advanced MicroSensors Corporation: "I've been working with MEMS Journal since 2005 on various marketing and business development projects for many companies. I am a strong advocate of the MEMS Journal and the benefits that their company provides. Their service is great and the value they provide are extremely helpful.  In my experience, the MEMS Journal offers one of the highest returns on investment for marketing programs in the MEMS Industry."

Ted Chi, Director of Marketing and Sales, Innovative Micro Technology: "As a leading MEMS foundry, Innovative Micro Technology needs a marketing partner that has a comprehensive set of offerings that meet our continually evolving requirements and priorities. Over the past 4-5 years, MEMS Investor Journal and Mike Pinelis have fulfilled this role wonderfully, and we envision a long-term, mutually beneficial relationship with them. Through our marketing programs with MEMS Investor Journal, we get steady stream of new leads and relationships, speaking engagements at MEMS events, media and public relations counsel, and insightful market research. IMT considers MEMS Investor Journal to be an integral marketing resource, and should be for any company in the MEMS community."

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Copyright 2012 MEMS Journal, Inc.